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The latest thinking from Display Equipment.
Our newest articles appear here first, followed by the full article archive and practical store-display guidance.
Your store is a stage. Are your mannequins doing their job?
A rail shows customers what’s available. A mannequin shows them what’s possible.
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Recent articles
Your mannequins should still have value tomorrow
24-month repair cover & a potential trade-in path when your displays need to change.
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What if your mannequins showed how the clothes connect?
Turn 3 or 5 mannequins into a styling story your customer can instantly understand.
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Your old mannequins may still have value.
Turn outdated display stock into value towards a new, supported mannequin range.
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Your store is a stage. Are your mannequins doing their job?
A rail shows customers what’s available. A mannequin shows them what’s possible.
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Are your store displays driving sales, or driving customers away?
Turn your visual displays into your hardest, highest-performing sales team.
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New stores. New competition. Is your presentation ready?
Explore DEC’s new male and female mannequin ranges, available with ongoing SCM support.
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Womenswear is growing. Are your displays keeping pace?
Meet DEC’s new female mannequin range, available with ongoing SCM support.
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When a mannequin breaks, your store standard shouldn’t
Browse our new male mannequin catalogue, with optional SCM care and swap-out support.
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What our 12-month guarantee taught us.
We stand by our mannequins, then use what we learn to make them stronger.
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Damaged mannequins are shop-floor zombies.
A local care and swap-out plan to keep your mannequins display-ready.
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Your mannequins should not become a maintenance problem
SCM keeps your stores display-ready with ongoing care and four-working-day swap-outs.
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The stores you keep need to work harder.
SCM helps protect the standard of every shop floor, without waiting for repairs.
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Give your product launches the stage they deserve
Locally manufactured display forms for product launches, windows and in-store storytelling.
Open article →Showroom condition mannequins, always.
A four-working-day swap-out service to help keep your stores display-ready.
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A-Grade malls attract A-Grade customers. Your displays need to keep up.
In premium retail spaces, every display detail matters. Here’s how to keep your mannequin investment looking showroom-ready, all year round.
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More from the journal
When a mannequin breaks, your store standard shouldn’t
Why damaged mannequins linger, what that costs the shop floor, and how a planned swap-out changes the result.
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New stores. New competition. Is your presentation ready?
Customers compare your physical store with local, international and online alternatives. Your display standard has to make the merchandise feel worth choosing.
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Choosing a mannequin finish that works in-store and on camera
White, flesh, grey, black, metallic or custom colour: the finish changes how the clothing, lighting and social content read.
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